Food marketers know that if they call their product a superfood, it’s sure to sell. Take quinoa, for example. In the early aughts, when the ancient grain first became trendy, quinoa prices tripled in the span of five years. (Many Bolivians, who had relied on it as a food staple for centuries, were soon priced out of the market.) The moral here: it’s important to question anything knighted with the superlative.
Tag: outside
What Happens When You Drink a Gallon of Water a Day?
I am that person who hates drinking water. Where others enjoy a satisfying thirst quencher, I suffer through a barrage of sulfur, algae, swimming pool, and old metal pipes. Most days I avoid the issue entirely, subsisting on coffee, herbal tea, and the occasional LaCroix. But a few months ago, I began to suspect that chronic dehydration was the reason I continually felt tired and achy. So, in an effort to overcompensate my way to better life habits, I decided to slosh through a feat known across the internet as the Water Gallon Challenge: drinking a gallon per day for a month, with the promise of glowing skin and a lot more energy. Given my taste sensitivities, I went the filtered route and brought with me a hoard of limes, cucumbers, and sea salt, plus an emergency stash of electrolyte mix and a journal to track my energy, yoga performance, and bathroom breaks. Here’s how it went.
13 Lessons to Make You Really, Truly Happy. Maybe.
Outside’s favorite curmudgeon completed UC Berkeley’s ten-week Science of Happiness online course. Did it make him happier? Not really. But he still came away with some important, if obvious, rules to live by.
Alaska Airlifts ‘Into the Wild’ Bus Out of the Wild
In recent years, the bus once occupied by Christopher McCandless had attracted tourists from all over the world—a growing number of whom had to be rescued in their attempt to reach the remote location. Now, apparently, the authorities have had enough.
The Definitive Superfood Ranking
Food marketers know that if they call their product a superfood, it’s sure to sell. Take quinoa, for example. In the early aughts, when the ancient grain first became trendy, quinoa prices tripled in the span of five years. (Many Bolivians, who had relied on it as a food staple for centuries, were soon priced out of the market.) The moral here: it’s important to question anything knighted with the superlative.